Unlock the potential of email marketing with top email marketing tips from industry experts! Get the most out of your email campaigns with our insightful advice. With these tips, you'll be able to create amazing emails that will boost engagement.
11. Litmus: Email Content Automation: What It Means and Why It's Effective
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Marketers know customers don't just crave personalized content—they expect it in the business-to-consumer (B2C) and business-to-business (B2B) brands with which they interact.
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12. Litmus: 3 Key Lessons to Enhance Your Email Marketing Personalization Using Data
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Marketers know email marketing personalization is good for business. Personalized emails allow you to engage and connect with customers faster and identify where you can get the most return on investment (ROI) with your messaging.
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13. Litmus: How Progressive Profiling Email Marketing Improves Data Accuracy
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Email offers brands a great opportunity to connect with current and potential customers. Yet 49% of respondents in a recent study said a brand has inaccurately targeted them.
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14. Litmus: How to Personalize Throughout the Email Customer Journey
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Personalization at each step of the email customer journey has proven to be an effective way to engage with customers, increase sales, and build brand loyalty. But personalizing for personalization's sake isn't enough. You must take the time to understand your unique audience and the journey you want them to take.
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15. Litmus: 3 Powerful Ways to Use Social Proof in Email Marketing
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Social proof is a powerful way to boost brand trust and engagement in your email campaigns. In this post, we'll share what it is, why (and how) it works, and ways to do it, with examples to inspire your own campaigns.
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